Social Media. What is social media? Were the first thoughts on your mind Facebook and Twitter? Maybe even Pinterest and Instagram. These answers would be correct if the question was “what are social media platforms?” So what is social media?
Social media is nothing more than a place to have an online conversation.
Even Facebook has entered a realm of irrelevancy. Last March, I wrote a blog about how “Facebook is your online personality” and that Facebook should be embraced. I also discussed how I hate it when a person says, “I don’t need Facebook because I have Twitter.” Well, the truth is…
Facebook is dead.
Well, almost dead.
So what will be around in the next five years? What social media platforms will be relevant? Just a few years ago, people were using Xanga, Friendster and MySpace. Hell, I’m sure some people reading this blog are asking, “What is Xanga?”
Here are my predictions.
In 2020, when I attend my 10th year anniversary for my high school graduating class, the Sparkman High School class of 2020 will not be on Facebook. Twitter will probably be on the decline. No one will know that Vine really existed. Instagram will lose its steam. MySpace will be ancient history.
Why such bold predictions? It’s because trends change. Social media goes with the flow. By the time 2020 comes around, a new wave of social media will come around that might integrate all of the capabilities of today’s social media. Or maybe the next big thing on the playground will be apps that break down social media into specifics (similarly to how it is today with Instagram, Twitter, YouTube and Pinterest).
But here is my ultimate bold prediction. Social media will be nothing like what it is today. It won’t be recognizable. For all we know, it won’t be known as social media. Why? Because trends change. What was cool when I was a teen will be the most appalling thing to my kid. For example, no one uses AIM anymore. Let that settle in. High school students today probably don’t even know what that is anymore. Imagine how our social media platforms will be like in five or so years.
Social Media is about creating a conversation. Want to stay in the loop? Look at what app the youngest generation of teens have on their smart phones. Download it.
What are your opinions? I would love to hear about what you believe is the future of social media!