Rebranding the College's Ambassador Program
In April of 2013, Bridget Busby from UA's College of Communication & Information Sciences asked me to help revitalize an organization that has seen better days– the college's ambassador program. Since then, I have increased awareness and engagement of the C&IS Ambassadors. We have an engaged audience via Twitter and a student body who now know what we do for the college. Slowly, but surely, my rebranding and marketing efforts have not only revived this organization but also rekindled the ambassadors's passion for helping the students and the community.